Lab+7

Write a response/comment on the following article: [] ** Social Media is a type of online media that stimulates conversation unlike traditional media. Traditional media such as television, only delivers the content but the audience cannot participate with the media. However, Social media is an online media that allows the audience to talk, participate, share and network online. ** ** Examples of Social Media would be social networking websites such as Facebook and Twitter. ** ** Naheed Nenshi effectively used the social media to reach out to his supporters and stimulate conversations or discussion with them, allowing Nenshi to engage with the passionate supporters. Simply put, Nenshi was more approachable compared to his rivals. Nenshi understood the impact of the social media today. ** ** Social media along did not elect Nenshi, but it was an essential and influential part of his campaign and it demonstrated the promotional ability of social media. Nenshi was able to engage with younger people or social-media savvy people. Advantage of social media is that it branches out to a wide variety of people with the help of constant advancement in technology. Nenish mainly participated in his twitter account while his other social media accounts were managed by his media team. ** ** Nenshi’s campaign shares many similarities with the presidential campaign ran by Obama, in terms that Obama and Nenshi both used latest technology and social media to engage with more diverse audiences. ** ** This is an evidence that social media is a highly effective tool for campaigns or reaching out to others. **
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